Don't expect the Name to shine at full strength from the first day. It rises like the sun over a dark sky. First comes nāma-aparādha, the deep night of offenses, when there's almost no light. Then the darkness gradually thins, and nāma-ābhāsa arrives — the first rays, a glimmer, a dawn. And only then does the sun of the Holy Name, śuddha-nāma, rise in the sky of the heart in full purity. Three levels — the same sun at different heights.